Are you a coach, consultant, allied health
professional, accountant, lawyer, financial
planner, solo-preneur who…
- Is feeling confused about what is marketing and how can it really help my business?
- Is becoming overwhelmed and exhausted from working one-on-one with clients, talking on the phone all day, or driving around to countless meetings?
- Would like to work with fewer (and better) clients while making even MORE money and working less?
- Wishes that more clients would chase them instead of them chasing clients.
Deborah Jackson author of acclaimed book Easy Marketing for Women invites you to join her for ‘Break Thru Advantage’ the proven 10 step system for attracting all the clients you can handle.
In this 10-step system Deborah reveals the secrets of her successful journey as an entrepreneur.
- Learn how to do the right things at the right time to maximise client attraction
- Discover 5 P’s of marketing your business successfully
- Picture your ideal client
- Understand why and how they buy
- How to be remarkable and remembered
- Learn to be seen and be heard
"Let me show you how ANY small business owner can use information marketing to leverage their business and create the ability in their business to 'break thru' to the next level."
During 10 simple half-day sessions once a fortnight at just $97 per session, discover how to take your business to a level you can hardly imagine. That’s right in only 20 weeks you’ll have the business you’ve always dreamed of.
Here is what some participants had to say:
| "Small Business is tough enough in these economic times, so getting your Marketing message to your key market is paramount.
With this in mind, I attended Jaxon Marketing’s Workshop with a view to getting a handle on what I was doing right, and where I needed to focus my marketing strategies. The workshop helped me to identify my target market based around my ideal client, and what strategies I should be using to attract them. Deborah covers all critical elements for service professionals including how to brand and present yourself. I would highly recommend this workshop to any consultant whose whole business is all about attracting ideal clients. She has saved me weeks and months of trying to market with the wrong strategy, while the tips and how-to’s are invaluable. If you are serious about attracting the right type of client, then the Marketing Workshop is a must for every professional in a service business." Darren Brown |
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The Marketing Workshop is the best investment I’ve ever made. Now I have a clear focus on what I want and how I’m going to get it. Deborah takes you through easy how-to steps to identify your ideal client and how to attract them. Marketing strategy was a mystery for me, but after the workshop I now know what I need to do to make my business the success I know it will be. I have referred many people to the workshop and absolutely feel that it was the best money I’ve ever spent!
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One of the most challenging parts of working on everyone else’s businesses all the time, is that I find it difficult to invest the time and focus to work on mine (I know I should but ‘the Builders house is never finished’). As a professional strategist and trainer, I value anyone who has fined tuned their skills to a point where they can provide those small but vital insights that make all the difference! I found the way Deborah takes you through marketing strategy step-by-step really forced me to focus and evaluate all aspects of my business. The information, ideas and strategies you gain from Easy Marketing are extremely valuable. Gaining knowledge on how to increase my competitive advantage, attract new clients and put my marketing program on autopilot was fantastic. This is the second time I’ve done this workshop and I keep learning more and refining my ideas more each time. Anyone involved in delivering professional services would gain both immediate and long term benefits from attending one of Deborah’s workshops! Craig Leaney |
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I signed up for Deborah’s workshop with the goal of understanding how to market my two complementary but different businesses without sending a mixed message to the market.What most impressed me with the Easy Marketing workshop was how Deborah helped me to clearly define who I should be talking to and how to market directly to them. Plus the mystery behind Facebook and Twitter was exposed along with how to implement those tools into my overall marketing strategy. My “aha” moment was understanding what my unique core message was and how to communicate it to my ideal client both verbally and in writing. I found the workshop both challenging and fun, well worth a day out of the office. I’ve referred many consultants to the workshop as I believe it is a must for any service professional. Tanya du Preez |
Can you afford to miss this break thru opportunity?
What does the course cover:
1. Make Marketing a Priority
We examine when in the day (and how) you are making time for marketing and client attraction, make room in your scehdule, prioritise your daily task lists, schedule in followup time, put a pause on non-essential 'leaks' in your marketing bucket, so you can fully invest yourself in growing your business. We then cluster your duties so that you make the most of every minute you have. Essentially, we clear the decks for what's most important.
2. Learn the marketing principles to your advantage
Before we get into all those how-tos of marketing yourself, I want to look at the core marketing principles that you will use to master marketing. And that's the 5Ps. People often think of marketing as promotion; others think of it as selling or brand identity. All of these are essential however the these principles simply makes sense from them and puts them into a logical order.
3. Understanding your Ideal Client
Together, we will find out exactly who your ideal clients are: the WHO, WHAT, WHY, HOW of what makes YOU their problem-solver, as well as the best ways to reach them in large numbers and inexpensively.
4. What do you want to be known for
We organise your services, what you offer, what you know, and turn these into irresistible programs, packages and systems that make prospective clients sit up, take notice and want to work with you.
5. What we know about how clients buy
Get specific clients want results! So what are there motivators, who are your competitors, how to be noticeable, get clear on your niche and expertise.
6. Messages that Work
You will learn how to craft a marketing message, tagline and infomerical that grabs attention and that makes people call YOU as opposed to you chasing after THEM.
7. Creating compelling websites
The web is the one thing that can connect all your marketing efforts. Your objective should be to have people visit your website just before they call to do business with you. The website educates the, persuades them, impresses them and motivates them to take action to find out how you can help them. Does yours?
8. Keep-in-Touch or you’ll be forgotten
Keep-in-Touch is doing everything you can to stay in front of the clients, potential clients and associates who could either return to doing business with you, give you new business, or refer business to you. We explore all opportunities and contect strategies.
9. Be Seen - Networking & Referrals & Social Media
We explore the 7 key referral strategies for increasing word-of-mouth and referrals into your business, explore the myths and facts of networking and how to get involved. And how to use Social Media strategies to increase your business effectively - special guest speaker.
10. Offer more value to your services & Making it Work
Pricing can be the most complex part of the whole marketing process. What do you charge? How do you charge? One thing is more important than anything else: You must charge for the value your client is receiving. We tackle the guidelines on project or value pricing. Then review systems to put in place to make sure it's never time-consuming or full of effort.
Are you ready to Break Thru and reach your Potential!
Yes, I’m ready to finally break thru this year with Deborah’s Break Thru Advantage System…. that will help build more money, time and freedom into my business.My benefits will include the following:
I understand that payments will be either in full for the series upfront or by direct debit prior to each workshop. I understand that I’m investing in Deborah’s Break Thru Advantage program and it is a 20-week commitment at NO RISK whatsoever because it comes with a full money back guarantee, at which I can request anytime up to the third session. I'm assured this online transaction is 100% secure and after my information is received I will get an electronic receipt. I'm ready to reserve my spot in the 'Break Thru Advantage' program commencing on Tuesday 3rd August, which will be held for 10 fortnightly sessions, by choosing one of the three options below. Which Risk-Free Payment Option would you like?
Option One Pay-in-Full at $957 (best deal) _____________________________ Option Two Pay in Two Easy Monthly Payments of $483 _____________________________ Option Three Pay by direct debit of $97 per session prior to each session |
| When: | Commencing on Tuesday 3rd August 2010 for 10 fortnights |
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Where: |
AWX 90 PetrieTerrace, Brisbane (cnr Menzies Street) |
| Time: | Commences at 9.00am and Finishes at 12.30pm |
You’ll receive your complete, step-by-step marketing system delivered in 10 face-to-face sessions designed to help you and your business.
Here what past participants had to say:
"Great new insights - very good!"
Marcus Hodgson
"Greater awareness and appreciation of key marketing strategies. Very inspiring and built my confidence."
Ingrid Van Der Woude
"Structure to help think about value proposition and words to use. Good depth and value."
Cath Lawrence
"Easier for me to focus on core business. Left with a clear idea of what to and what not to do in promoting my business."
Joe Howman
"Clarified the topline USP and better ways to communicate that to my target market."
Craig Leaney
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We are devoted to teaching you how to develop the right marketing strategies that will attract high-paying ideal clients, proven marketing systems that are on autopilot and create a successful business now and for the future.
- Strategic Marketing Planning Sessions
- Brand Identity Sessions
- Individual Marketing Mentoring Programs
- Professional Services Business Marketing Workshops
- Small Business Marketing - let me teach you how to do your own marketing!
GET A COPY OF EASY MARKETING FOR WOMEN TODAY
The entrepreneurial women's guide to attracting more clients, more profits and more enjoyment from their business
Struggling, frustrated, confused with marketing?
Call me today on: 07 3395 3049!